Projects & Case Study

Explore a selection of my projects, showcasing my expertise in UX design, digital transformation, AI integration, and accessibility. Each case study reflects a deep commitment to solving complex business challenges, driving innovation, and delivering impactful user experiences.

01. Inclusive & User-Centered Healthcare Innovation

UX Redesign & Digital Banking Transformation Strategy

Client: Fidelity Bank - Digital Transformation

Challenge: Legacy systems and outdated user interfaces were preventing the bank from effectively engaging its users. With a diverse customer base that has varying levels of digital literacy and accessibility needs, tailored solutions were essential. The bank required a seamless omni-channel experience across mobile, web, and in-branch services.

Solution: Implemented a comprehensive digital strategy to enhance patient experiences.

2. AI-Enhanced Experience & Innovation

Revolutionizing Healthcare Access with AI

Client: Confidential Global Healthcare Client

Objective: Leverage AI and design thinking to simplify access to medical knowledge, making scientific healthcare treatments more understandable for medical professionals and patients.

Challenges: Complex scientific abstracts and articles related to HIV treatment were difficult for frontline healthcare workers to access and understand quickly.

Solution: Created an advanced Gen AI solution that simplifies complex content into easily understandable formats. The platform is tailored for a diverse range of users, including healthcare professionals and patients with varying levels of expertise. It provides personalized, AI-driven recommendations while ensuring user trust.

3. Inclusive & Engaging eLearning Solutions

Democratizing eLearning with a User-Centric Platform

Client: Rivet Software - An eLearning Platform Provider

Objective: Enhance the eLearning experience by improving course discoverability, streamlining navigation, and supporting user engagement through a gamified, community-driven platform.

Challenges: Users struggled with finding relevant learning content due to poor navigation and unclear course previews, leading to low completion rates. The platform also lacked tools for personalized learning paths and engagement incentives, making it challenging to retain learners over time.

Solution: Designed an intuitive interface with personalized course recommendations, clear previews, and gamified engagement. Implemented a streamlined course builder for instructors, resulting in higher-quality, diverse content and a more engaging, user-friendly platform.

4. Building Transparent & Accessible Immigration Solutions

Streamlining Immigration Services with Digital Innovation

Client: Department of Justice, Republic of Ireland

Objective: Digitize and optimize the visa application and case management processes for the Irish Immigration Service, reducing processing times, enhancing transparency, and improving user satisfaction.

Challenges: The existing manual process lacked visibility and was slow, leading to delayed application processing, inefficiencies, and a high administrative burden for immigration officers.

Solution: Built an Online Portal for applicants and an Admin Portal with real-time analytics for immigration officers. This system reduced processing times by 42% and improved user satisfaction by 28%, ensuring faster, more transparent immigration services.

Personal Projects & Ventures

The platform was designed for diverse users, including healthcare professionals and patients with varying expertise. It delivers personalized, AI-driven recommendations while ensuring user trust.

Venus AI: Experimental User Interface

To develop an intuitive, AI-driven platform that provides users with personalized assistance, fostering efficiency, creativity, and well-being in their daily tasks.

Xela: The Idea Bank

To establish an inclusive ecosystem where diverse voices can share ideas, connect with investors, and receive the necessary support to turn concepts into reality.

black blue and yellow textile

World Building & Immersive storytelling

My exploration of immersive storytelling and worldbuilding demonstrates my commitment to envisioning a sustainable future through creativity and collaboration.

By blending innovative narratives with participatory design, I aim to inspire individuals and communities to reimagine their relationship with the planet and take meaningful actions toward a more sustainable and equitable world.

an abstract photo of a curved building with a blue sky in the background

World Building & Immersive storytelling

My exploration of immersive storytelling and worldbuilding demonstrates my commitment to envisioning a sustainable future through creativity and collaboration. By blending innovative narratives with participatory design, I aim to inspire individuals and communities to reimagine their relationship with the planet and take meaningful actions toward a more sustainable and equitable world.

Together, we can create stories that not only entertain but also empower and inspire real change. Feel free to learn more about my work in immersive storytelling and sustainability!

Inclusive & User-Centered Healthcare Innovation

Digitally Transforming Patient Care

Client: Confidential Global Pharmautical Client

Challenge: Outdated patient communication channels and inefficient appointment booking systems.

Solution: Implemented a comprehensive digital strategy to enhance patient experiences.

User Experience Optimization.

Transforming Membership & Onboarding Experience

Client: Global Accounting & Professional Body

Challenge: High churn rate during member onboarding, with over 5,000 monthly drop-offs indicating dissatisfaction and lost revenue.

Solution: Reimagined the onboarding and renewal journeys using a human-centered design approach.

Innovations in Action: Exploring My Additional Projects & Spotlights

Highlighting innovative ventures and creative initiatives that drive meaningful impact and foster positive change across diverse fields.

Desigining Life's Tapestry

A journey of Faith, Connection & Wellness: Tales of Everyday Heros

In the journey of life, we are all master weavers, crafting our destinies one thread at a time. "Designing Life’s Tapestry" invites you to embark on a transformative journey of faith, connection, and wellness, where every stitch holds the promise of inspiration and growth.

Content Moderation Solutions

Enhancing content moderation with machine learning for improved decision-making and stakeholder engagement.

User-Centric Dashboard

Streamlined interface for analyzing classifier decisions and improving moderator workflows effectively.

Data-Driven Insights

In-depth analysis of machine learning models to optimize content moderation processes and outcomes.

Stakeholder Collaboration Tools

Facilitating communication between moderators, engineers, and policy teams for better decision-making.

User Feedback

Transforming content moderation through innovative machine learning solutions.

The Kapla dashboard revolutionized our workflow, making classifier decisions clearer and actionable.

Alex Johnson
woman wearing white and gray striped sleeveless dress smelling the air standing in the pink flower field at daytime
woman wearing white and gray striped sleeveless dress smelling the air standing in the pink flower field at daytime

San Francisco

Our team can now easily navigate classifier decisions, enhancing our content moderation efficiency significantly.

person in white long-sleeved shirt
person in white long-sleeved shirt
Maria Smith

New York

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Get In Touch

Feel free to contact us if you have any questions about my book on designing life's tapestry.